A marketing campaign to be launched by Ford could convince some motorists to take out a car loan for a new Fiesta.
The revised model is due to roll into showrooms next month and the manufacturer is doing its best to make sure everyone knows about it.
Motorists can expect to be bombarded with adverts in the press, over the airwaves, through the post and via sponsorship deals.
The first TV advert is due to be aired on September 19th on Channel 4 during the comedy Ugly Betty.
Explaining the reasoning behind the extensive marketing, Mark Ovenden from Ford said: "We aim to show the public that the all-new Fiesta retains its brand values but we have added our passion for great design and new technology."
Billboards featuring the vehicle are also due to appear in city centres across the UK from September 22nd.
In other news, Ford recently revealed it has received 1,000 advanced orders for the new Focus.
Related Articles
Used car badge 'not the only thing to look out for'Trusting the badge of a used car is often a wise move for car finance customers - but not always, one expert has suggested. In an article for the Washington Post, ...
Published: 18-Apr-2008
Belgian factory puts together four millionth VolvoThe four millionth Volvo vehicle produced at a Belgian factory has been put together.Originally opening in 1965, it took the plant some 23 years to build its one ...
Published: 12-Aug-2008
Fan buys Top Gear-inspired number plateA personalised number plate bearing the letters and numbers THE 571G has sold for £10,690 at an auction this weekend.The three-say event in Wansford, Cambridgeshire ...
Car Loan 4U is
authorised and regulated by the Financial Services Authority,
and licensed by the office of fair trading under the consumer
credit act 1974. Licensed Credit Broker. All finance is subject
to status and income. Written Quotation on request. Registered
office: Car Loan 4U Ltd, Beechfield House, Winterton
Way, Macclesfield, Cheshire, SK11 0LP. Registered in the UK.
| Affiliate Scheme | Testimonial | Car Finance | Car Loans | Career | Sitemap |
